{"id":646,"date":"2024-04-15T19:42:31","date_gmt":"2024-04-15T16:42:31","guid":{"rendered":"https:\/\/businesskub.kubsu.ru\/?post_type=tribe_events&#038;p=646"},"modified":"2024-05-30T20:10:38","modified_gmt":"2024-05-30T17:10:38","slug":"%d1%81%d0%b5%d0%b3%d0%bc%d0%b5%d0%bd%d1%82%d0%b0%d1%86%d0%b8%d1%8f-%d1%86%d0%b5%d0%bb%d0%b5%d0%b2%d0%be%d0%b9-%d0%b0%d1%83%d0%b4%d0%b8%d1%82%d0%be%d1%80%d0%b8%d0%b8-%d1%80%d0%b0%d0%b1%d0%be%d1%82","status":"publish","type":"tribe_events","link":"https:\/\/businesskub.kubsu.ru\/?tribe_events=%d1%81%d0%b5%d0%b3%d0%bc%d0%b5%d0%bd%d1%82%d0%b0%d1%86%d0%b8%d1%8f-%d1%86%d0%b5%d0%bb%d0%b5%d0%b2%d0%be%d0%b9-%d0%b0%d1%83%d0%b4%d0%b8%d1%82%d0%be%d1%80%d0%b8%d0%b8-%d1%80%d0%b0%d0%b1%d0%be%d1%82","title":{"rendered":"\u0421\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0446\u0438\u044f \u0446\u0435\u043b\u0435\u0432\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438. \u0420\u0430\u0431\u043e\u0442\u0430 \u0441 \u0446\u0435\u043b\u0435\u0432\u044b\u043c\u0438 \u0440\u044b\u043d\u043a\u0430\u043c\u0438"},"content":{"rendered":"<p>\u0421\u043f\u0438\u043a\u0435\u0440<strong>: \u0427\u0435\u043a\u0430\u0448\u043a\u0438\u043d\u0430 \u041d\u0430\u0442\u0430\u043b\u044c\u044f \u0420\u043e\u0431\u0435\u0440\u0442\u043e\u0432\u043d\u0430<\/strong>, \u043a.\u044d.\u043d., \u0434\u043e\u0446\u0435\u043d\u0442 \u043a\u0430\u0444\u0435\u0434\u0440\u044b \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430 \u0438 \u0442\u043e\u0440\u0433\u043e\u0432\u043e\u0433\u043e \u0434\u0435\u043b\u0430, \u0447\u043b\u0435\u043d \u0413\u0438\u043b\u044c\u0434\u0438\u0438 \u041c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433\u043e\u0432, \u0431\u0438\u0437\u043d\u0435\u0441-\u0442\u0440\u0435\u043d\u0435\u0440, \u043a\u043e\u043d\u0441\u0443\u043b\u044c\u0442\u0430\u043d\u0442 \u0432 \u043e\u0431\u043b\u0430\u0441\u0442\u0438 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0438 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u043e\u0439 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438 \u0431\u0438\u0437\u043d\u0435\u0441\u0430<\/p>\n<p><em><strong>\u041e\u043f\u0438\u0441\u0430\u043d\u0438\u0435<\/strong><br \/>\n<\/em><em>\u0418\u0437 \u043b\u0435\u043a\u0446\u0438\u0438 \u0432\u044b \u0443\u0437\u043d\u0430\u0435\u0442\u0435, \u0447\u0442\u043e \u0442\u0430\u043a\u043e\u0435 \u0446\u0435\u043b\u0435\u0432\u044b\u0435 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u0438 \u0437\u0430\u0447\u0435\u043c \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0440\u044b\u043d\u043e\u043a, \u043e\u0442\u043a\u0440\u043e\u0435\u0442\u0435 \u0434\u043b\u044f \u0441\u0435\u0431\u044f PAM\/TAM\/SAM\/SOM, \u043f\u043e\u0437\u043d\u0430\u043a\u043e\u043c\u0438\u0442\u0435\u0441\u044c \u0441 CJM \u2013 Customer Journey Map (\u043a\u0430\u0440\u0442\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0441\u043a\u043e\u0433\u043e \u043f\u0443\u0442\u0438) \u0438 \u043f\u043e\u0439\u043c\u0435\u0442\u0435, \u0437\u0430\u0447\u0435\u043c \u043e\u043d\u0430 \u043d\u0443\u0436\u043d\u0430; \u043f\u0440\u043e\u0439\u0434\u0435\u0442\u0435 \u043f\u043e \u044d\u0442\u0430\u043f\u0430\u043c \u043f\u043e\u0441\u0442\u0440\u043e\u0435\u043d\u0438\u044f CJM \u043a\u043b\u0438\u0435\u043d\u0442\u0430 \u0438 \u043e\u0441\u0432\u043e\u0438\u0442\u0435 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b \u0444\u043e\u0440\u043c\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u043f\u0435\u0440\u0441\u043e\u043d, \u043e\u0437\u043d\u0430\u043a\u043e\u043c\u0438\u0442\u0435\u0441\u044c \u0441 \u0432\u043e\u0440\u043e\u043d\u043a\u043e\u0439 \u0432 \u0440\u0430\u043c\u043a\u0430\u0445 CJM \u0438 \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u0435 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b \u0434\u043b\u044f \u043f\u043e\u0441\u0442\u0440\u043e\u0435\u043d\u0438\u044f CJM \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0433\u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0430.<\/em><\/p>\n<p>\u0420\u0435\u0433\u0438\u0441\u0442\u0440\u0430\u0446\u0438\u044f \u043f\u043e \u0441\u0441\u044b\u043b\u043a\u0435: \u00a0<a href=\"https:\/\/leader-id.ru\/events\/500959\"><strong>https:\/\/leader-id.ru\/events\/500959<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0421\u043f\u0438\u043a\u0435\u0440: \u0427\u0435\u043a\u0430\u0448\u043a\u0438\u043d\u0430 \u041d\u0430\u0442\u0430\u043b\u044c\u044f \u0420\u043e\u0431\u0435\u0440\u0442\u043e\u0432\u043d\u0430, \u043a.\u044d.\u043d., \u0434\u043e\u0446\u0435\u043d\u0442 \u043a\u0430\u0444\u0435\u0434\u0440\u044b \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430 \u0438 \u0442\u043e\u0440\u0433\u043e\u0432\u043e\u0433\u043e \u0434\u0435\u043b\u0430, \u0447\u043b\u0435\u043d \u0413\u0438\u043b\u044c\u0434\u0438\u0438 \u041c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433\u043e\u0432, \u0431\u0438\u0437\u043d\u0435\u0441-\u0442\u0440\u0435\u043d\u0435\u0440, \u043a\u043e\u043d\u0441\u0443\u043b\u044c\u0442\u0430\u043d\u0442 \u0432 \u043e\u0431\u043b\u0430\u0441\u0442\u0438 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0438 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u043e\u0439 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438 \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u041e\u043f\u0438\u0441\u0430\u043d\u0438\u0435 \u0418\u0437 \u043b\u0435\u043a\u0446\u0438\u0438 \u0432\u044b \u0443\u0437\u043d\u0430\u0435\u0442\u0435, \u0447\u0442\u043e \u0442\u0430\u043a\u043e\u0435 \u0446\u0435\u043b\u0435\u0432\u044b\u0435 [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_tribe_events_status":"","_tribe_events_status_reason":"","footnotes":""},"tags":[],"tribe_events_cat":[4],"class_list":["post-646","tribe_events","type-tribe_events","status-publish","hentry","tribe_events_cat-4","cat_4","entry"],"_links":{"self":[{"href":"https:\/\/businesskub.kubsu.ru\/index.php?rest_route=\/wp\/v2\/tribe_events\/646","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businesskub.kubsu.ru\/index.php?rest_route=\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/businesskub.kubsu.ru\/index.php?rest_route=\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/businesskub.kubsu.ru\/index.php?rest_route=\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/businesskub.kubsu.ru\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=646"}],"version-history":[{"count":2,"href":"https:\/\/businesskub.kubsu.ru\/index.php?rest_route=\/wp\/v2\/tribe_events\/646\/revisions"}],"predecessor-version":[{"id":707,"href":"https:\/\/businesskub.kubsu.ru\/index.php?rest_route=\/wp\/v2\/tribe_events\/646\/revisions\/707"}],"wp:attachment":[{"href":"https:\/\/businesskub.kubsu.ru\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=646"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businesskub.kubsu.ru\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=646"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/businesskub.kubsu.ru\/index.php?rest_route=%2Fwp%2Fv2%2Ftribe_events_cat&post=646"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}